Austen
& Alcott.
Austen & Alcott is a conceptual prestigious private library renowned for its rare book collection.
Deliverables.
Brand Strategy
Brand Identity
Print Design
Brand Guidelines
Design.
I have created a brand identity with the goal that the design exudes sophistication and elegance, capturing the essence of Austen & Alcott. Through careful design choices, I blend classic and contemporary elements, creating a harmonious representation of the library’s spirit.
Primary logo
Library card
Logomark
Design.
The logomark represents the tagline of the library: “Your key to infinite wisdom.”
Tote bag design
Umbrella design
Logo mark
Pen
Bookmark
Primary logo
